Assignment 4

The following 5 ads appeared in the Super Bowl yesterday. For each of the ads determine what you think the target audience was. Do you think the commercial was effective in hitting its intended target audience. Why or Why not?

Super Bowl AD George Mike Bloomberg for president

I believe that the target audience for this commercial is that George was the target where George was shot on Friday, where Mike Bloomberg stated that he has also been in this fight for too long. Mike heard the mothers cry and he had felt their multitude of pain. The target Audience was to announce to take care of the children and never leave out of sight and to vote for Mike Bloomberg because he is supporting what is right. This commercial was somewhat effective when hitting its intended target audience because it talks about how George got shot and how he had sadly passed away. Furthermore, all mothers could relate to what had happened to George because a mother and child’s bond have an undoubtedly strong connection. Moreover, Mike Bloomberg also stated that he has been in this kind of similar situations before hand as well where he can relate to many similar and different ways he has gone through this.

Super Bowl AD stronger, safer, more prosperous

While watching the Trump AD, the target audience was that people should vote for Trump since the election is happening this November so he can be brought to power once more as he stated “ America is great once more”. America demanded Change since Donald Trump is president right now and they want it kept this way. It should be kept that way because he is improving lives and providing best wage group benefits in the decade and more. This AD is effective when hitting its intended target audience in some ways since it is specifically to US citizens to vote for Donald Trump, so he can be put into power once again. Furthermore, this AD showcases that it is a reminder that there is an election coming and if Trump gets put back in power once more he will make America a stronger, safer, and other great improvements for his country.

John Cena and Jimmy Fallon Super Bowl LIV Commercial for Michelob Ultra

When watching this interesting John Cena and Jimmy Fallon AD, the target audience is to tell people around the world to buy this beverage because it makes you feel lighter, where Usain Bolt was also included in the AD. This AD is effective when hitting its intended target audience because it has famous stars such as Usain Bolt, Jimmy Fallon, and John cena where if one were to purchase this drink it would make them feel “lighter”. Furthermore, this AD was also really entertaining and it had explained that after working out or going for a run you can purchase a Michelob Ultra drink, where at the end of the AD it stated that the beverage is only 2.6 carbs and 95 calories.

Amazon Super Bowl Commercial 2020 # Before Alexa

This advertisement was to target the audience to purchase Alexa from Amazon since it is very usefully efficient to have Alexa where it could do everything for you and make life easier than it is right now. The AD also talks about the past where what would people do without Alexa and how life can be be improved now. This AD is effective when hitting its intended target audience since that Amazon wants people to buy Alexa where it talks about how life can be easier with having Alexa. Moreover, this AD talked about peoples life and how they can make it intelligently easier. Furthermore, this AD talks about life in general how life would be without Alexa and how one`s daily life can be enhanced.

Bryan Cranston The Shining MTN Dew Commercial

This AD was to target the audience of when purchasing Mountain Dew since it is a good drink for people to buy. The AD talks about when a person is thirsty they should have a drink of Mountain Dew, however, in the AD it was introduced in a weird way. I believe that this Advertisement was not really effective when hitting its intended target audience since it talks about Mountain Dew where a guy just pickaxed a door open. Furthermore, he gave a Mountain Dew drink to a lady in the bathroom where she suddenly became thirsty and wanted the Mountain Dew drink.